Friday, December 01, 2006

What's in a name?

Ludicrous titles for academic papers are a great source of fun at 2AM when you are trying to research mindbendingly complicated trade policy issues.

From IDS:

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4 comments:

  1. John Page1/12/06 2:45 pm

    But they grabbed your attention, didn't they - which was the point.

    ReplyDelete
  2. Anonymous1/12/06 10:20 pm

    Oooh! Someone else reading!

    ReplyDelete
  3. Open Europe blog team4/12/06 12:30 pm

    Yes - Demos are probably the masters of that - during post 1997 election lunacy they proposed to replace the union jack with a flag with just the word "Britain" on it in a sort of new labour font.

    This obv sack of cack was then taken deadly seriously by the press at the time.

    ReplyDelete
  4. Anonymous5/12/06 11:35 am

    The titles may get people's attention, but who then reads beyond the sub-headline?

    ReplyDelete